|
|
Desktop
|
Web-based (e.g. Spread)
|
|
Create,
edit, send HTML email campaign
|
Yes
|
Yes
|
|
Templates
|
Yes/No
|
Yes – 50 professional templates
|
|
Run
and manage SMTP server
|
By
yourself
|
By
service provider
|
|
Delivery
|
Scheduler
/ send now
|
Scheduler
/ send now / auto-responder
|
|
Download
and installation
|
Required
|
Not
required, On demand
|
|
Deliverability
monitoring and resolution service
|
No
|
Yes
|
|
Delivered/bounce
back report
|
No
|
Yes,
with reasons
|
|
Open,
click
|
No
|
Yes
|
|
Comply
with SPAM-ACT or anti-spam law
|
Manual
un-subscription
|
Yes:
l Automated un-subscription
l Accurate sender info
l Deactivate bounce back
l Web site sign up form
l Permission reminder
l Double opt-in
|
|
Publish
to web
|
No
|
Published
to newsletter archive for more exposure to web
|
|
Grow
your list
|
No
|
Newsletter
subscription box
Forward
|
|
Manage
bounce back
|
No
|
Auto-deactivation
|