Reasonable
Anti-phishing Software 2.1
Artificial
Intelligence Detect Phishing prior to user reports
Hong Kong(19/02/2008)- Recently, there are lots of scams in the
internet, Phishing is one of the serious problem, it appears as online banking
or email login page and is an attempt to criminally and fraudulently acquire
sensitive information, such as user names, passwords and credit card details,
by masquerading as a trustworthy entity in an electronic communication. eBay,
PayPal, CitiBank and online banks are common targets. If visitors enter their
user name and password into these fake websites, money and personal information
may be lost, People who want to escape from these online scam will need to be
more careful when browsing in the web, also they need a effective anti-phishing
software for protection.
Unlike traditional Anti-phishing
software : Detect phishing prior to user report, no first victim
In the traditional phishing report mechanism, anti-phishing software rely on
user reporting and websites scanning. Unfortunately, so many phishing websites
are created every day, website scanning is so slow to detect phishing. That
mean someone will be the first victim and the phishing website will then be
reported. In order to avoid any Victim sacrificed by phishing, besides the
traditional mechanism, Reasonable Anti-phishing compares the suspected webpage
and the real webpage by Artificial intelligence. This allows Reasonable
Anti-phishing to detect phishing proactively and avoid any user sacrificed.
Protection Customization , Visual
Detective
Compared with traditional Anti-phishing software, Reasonable
Anti-phishing introduces two new functions, Visual Detective and Protection
Customization. Visual Detective identifies phishing webpage by comparing the
visual similarity of the suspected webpage and the original webpage. This
allows Reasonable Anti-phishing to block the latest phishing without waiting
for phishing report. Protection Customization gives user a way to customize
their protection by adding the websites they wanted to protect.
Enterprise
guard : Protect domain name, reduce risk
Alan Wo, Director of Reasonable Software House Limited, said Reasonable
Anti-phishing can protect users and increase enterprise’s website security, the
system actively detect suspected phishing website by visual similarity, the
detected phishing will be reported to system administrator and other users for
protecting enterprise and user’s properties.

Reasonable
Anti-phishing can be downloaded free of charge at http://antiphishing.reasonables.com
.
It is free to use, a donation reminder will be shown when it protects every
1000 websites. To remove the reminder, user can donate any amount of money for
a license key. Reasonable is also seeking partners and developers who are
interested in integrating the technology in their internet security software,
browser toolbar and anti-spam software.
Reasonable
Anti-phishing is a project developed by Reasonable Software and the City
University of Hong Kong. 18% of the donation will be sponsored to City
University of Hong Kong for supporting R&D of anti-phishing.