At the current stage, the most critical competitive point of the new generation platform is its electrical and electronic architecture. This is because, with electric vehicles and autonomous driving technologies sweeping the entire industry, a large number of newly emerging ECU and signal transmission efficiency requirements have challenged the original distributed E/E architecture. First of all, the three-electric system has increased the complexity of the automotive E/E architecture, and the development of functions such as smart cockpits and autonomous driving has created demands for OTA updates, massive data processing, and signal transmission, which pose challenges to computing power and vehicle safety. The original architecture is becoming a shackle of technological development.

For autonomous vehicles, with the use of new modular platforms, autonomy will further internally differentiate, among which strong companies will continue to challenge joint ventures—compared to some of the old platforms of joint ventures, independent modular platforms bring architectural advantages Will directly achieve beyond the quality. On the other hand, some car companies that are still in the imitation stage will undoubtedly be eliminated. Whether in terms of product competitiveness or enterprise benefits, there are worlds of difference between them.

In such an era of competition, Chinese independent car companies need to understand their own strategies, and design the most suitable architecture based on their own market goals, such as using simpler topology to achieve the most new functions. If you want to better deal with the future, then understand the new features that need to be added in the next 5 years and make topological reservations.
 "The 3rd Annual China Automotive E/E Architecture Technology Innovation Conference CHINA EEA 2020 to be held on the 3rd, 4th Nov. in Shanghai. will help you to 

• Occupy the core position of the future automotive supply chain
• Improve software development capabilities
• Improve management model and workflow
• Master the future competitive landscape of the smart car industry
• Understand the game rules of automotive product iteration
• Grasp the future development trend of EE architecture



Part of Speaker Lineup: 
 
Topic: "The Evolution of Traditional EE Architecture


With the continuous development and progress of
intelligent network technology, traditional functional
cars are transforming into smart cars, and users
have higher and higher demands for new
functions such as growth and personalization.
Meeting the ever-increasing needs of users has
become a problem. Although the central + regional
architecture, high-performance HPC, SOA and other
technologies provide ideal solutions, the excessively
high technical threshold and high investment have
made traditional car companies wonder about the
fashionable concept of "software-defined cars".
This speech will introduce how to explore the
evolution of EE architecture in response to the practical problems faced by traditional OEMs.


SpeakerFeng Jiang, senior electronic and electrical architecture engineer, Changan Automobile Company Intelligent Research Institute

Topic: "Parasoft Testing Theory-Automotive
Software Testing"

With the advancement of autonomous、connected、electric and shared, the service-oriented architecture
is increasingly implemented, and the complexity
of automotive software continues to increase.
Product launch cycles and software differentiated
services have gradually become the core
competitiveness of various manufacturers. Under
the new situation, how to ensure the functional
safety and information security of automotive
software and improve the efficiency of software
quality assurance? Under the SOA architecture,
how to apply end-to-end testing and service
virtualization guarantee to accelerate the
software iteration cycle and stand out in the
increasingly fierce market competition?
Parasoft will provide a unique solution.
This speech mainly introduces the development
trend of automotive software and how to deal with the challenges of software quality and safety assurance.


Speaker Yingcai Zhou, Technical Support Manager, Parasoft 



 
Topic: "Next Generation E/E Architecture Safety System Development " 


The core issue of intelligent connected vehicles (level L3 and
above) is safety. Functional safety and information security are complementary and inseparable to build a security system for
the electronic and electrical architecture of intelligent connected vehicles.
Based on this security system, the intelligent network
can be guaranteed. The safety and reliability of the
intelligent functions of connected vehicles and the
safety and reliability of connected control. This speech
will explain the roadmap for the development of
intelligent connected vehicle technology; the safety
challenges faced by intelligent 
connected vehicles;
the necessity of building a security system for intelligent 

connected vehicles and the construction of a new-
eneration architecture security system


Speaker: Fengmin Tang Director of Automotive
Electronics Department, Fifth Development Division

China Automotive Technology Research Center, 
Automotive Engineering Research Institute. 

 

Bio

Working Experiences: July 2007-January 2010: Chery
Automobile Co., Ltd. Electronic and Electrical Department 

February 2010-present: China Automotive Technology
Research Center Automotive Engineering Research
Institute Department of Electronics. Since 2007, he has
been engaged in the research and development of
electrical and electronic architecture. He has rich
experience in the development process of electrical and
electronic architecture, vehicle bus, functional safety,
electrical architecture, and the use of PREEvision
software. He has experience in the development of
electrical and electronic architecture for 15 models.
Presided over the compilation of the electronic and
electrical architecture part of the national major special
project "Intelligent Connected Vehicle Electronic and
Electrical Architecture Development" and "Intelligent
Connected Vehicle Technology Roadmap 2.0".

Topic: "Bosch Electrical Electric and Architecture in
evolution"


As the concepts of service-oriented architecture
and software-defined vehicles are gradually
implemented, each OEM and supplier have their
own different understandings. This presentatio will
illustrate  to you that, In the face of this new and
far-reaching change, how did Bosch's architecture
epartment gradually move from a traditional electrical
and electronic architecture to a service-oriented
architecture to embrace software-defined vehicles.
In addition, in the current revolution, how should
we focus on the current architecture so that it can
expand the service-oriented architecture design
while taking into account the traditional architecture.
The presentation will also introduce  to you the development trend of software-defined vehicles, current solutions and future challenges.


Speaker Renjie Zhang, Bosch China-Bosch Engineering Technology Electronic and Electrical Architecture Engineer/Senior Software Engineer
 

Bio:  After graduating from the University of Sheffield
with a master's degree in software engineering, he
joined Bosch and was responsible for the
development of brake system software. After that,
he participated in the design and construction of
Bosch's latest architecture platform. He has a
wealth of software knowledge background and
understanding of service-oriented architecture,
and is familiar with automobile development processes, brake software development and architecture design methods. 

 

Speaker: Dongjie Song, Chief Engineer EEA Design,
Commercial Vehicle R&D, Geely New Energy
Commercial Vehicle

Bio: Mr. Song is currently working as Chief Engineer
of Electric and Electrical Architecture Design at
Commercial Vehicle Research Institute of Geely New
Energy Commercial Vehicle Company. Before He has
worked at Dongfeng Commercial Vehicle Technology
Center for 14 years. Mr. Song started to research and
work at EEA field.

Topic: Discussion on electrical appliance architecture
based on user experience


SpeakerDexuan Cai, Director of User Experience
Center of Product Digitalization Center, Great Wall Motors

 


 
 




Topics: “ AUTOSAR Development in China”
Introduce the latest development of the AUTOSAR
organization, especially the application of AUTOSAR
at partners in China. And the plan to strengthen the China AUTOSAR community activities.


Speaker: Jing Zhe, Engineering Director Systems
Engineering & Technical Strategy; AUTOSAR
China Representative, Bosch (China) Investment Ltd.



 

Topics: “ The car of the future – a "data center
on wheels “

From distributed to domain and zonal architectures
The CAR.OS and functional platform stacks 
OEM, Tech and supplier strategies Implications for
the industry

Speaker:  Dr. Wolfgang Bernhart, Senior Partner,
Roland Berger GmbH

Bio: Dr. Bernhart is a Senior Partner at Roland Berger
GmbH,based in Stuttgart Germany

He leads the Global "Advanced Technology Center"
(ATC) within Roland Berger'sIndustrial Platform.
The ATC supports Automotive , Industrial and High
Techcompanies in defining new business models,
developing and executingrespective strategies,
transforming the organization and processes and
establishing winning partnerships, with a profound
and in-depth knowledgeon technology development
in sensing, computing, and actuators as well as
energy storage technologies (Lithium ion, fuel cell). 

A special focus within Automotive lies on future
Electronics architectures, software platforms and
applications around ADAS/Automated Driving,
IVI, connectivity and respective cloud platforms. 
Dr. Bernhart has worked with leading global and
Asian OEMs, suppliers, semiconductor and tech
companies on transformational topics towards the "software-enabled car"

                  
 

Major Topics:


•   Discuss the dispute between the Tesla model and the traditional OEM model. Discuss the transformation 
     of the business model.
•   The Build of Next Generation E/E Architecture Safety and Security System
•   The Changing Industrial Chain Demand of New EE Architecture
•   Explore the unified software platform and its standards, how to re-Thinking about software development
•   How to Subvert and Refactor the Entire Automotive Development Process under software-defined Vehicle
•   The Requirements of the Internet of Vehicles on the e/e Architecture under 5G Technology
•   Discussion on Technical and Strategic Issues of Decoupling Software and Hardware
•   The Latest Automotive Ethernet Technology and its Automotive Industrial Trends

.......


For more speakers and topics please click here to download Agenda
You will also meet with :
                                                     
              

........


Part of attending list of CHINA EEA 2020


中国重汽 SINOTRUCK
中国重汽 SINOTRUCK
中国重汽 SINOTRUCK
李尔公司 Lear Corporation
李尔公司 Lear Corporation
上海经韬管理咨询有限公司
Edge Intelligence"
YAZAKA Corporation 矢崎
宝能集团
Baoneng Group
宝能集团
Baoneng Group
长安汽车 ChangAn Auto
长安汽车 ChangAn Auto
陕西重型汽车有限公司
延锋伟世通电子科技(上海)有限公司
Yanfeng Visteon Electronic Technology (Shanghai) Co., Ltd.
延锋伟世通电子科技(上海)有限公司
Yanfeng Visteon Electronic Technology (Shanghai) Co., Ltd.
延锋伟世通电子科技(上海)有限公司
Yanfeng Visteon Electronic Technology (Shanghai) Co., Ltd.
青岛硕索福特科技有限公司
SURESOFT TECHNOLOGY"
青岛硕索福特科技有限公司
SURESOFT TECHNOLOGY"
青岛硕索福特科技有限公司
SURESOFT TECHNOLOGY"
比亚迪 BYD Auto
上海汽车集团股份有限公司技术中心 SAIC Group Technical Center
上海汽车乘用车分公司
 SAIC Group Passenger Vehicle Branch
吉利新能源商用车 Geely New Energy Commercial Vehicle
安徽江淮汽车集团股份有限公司技术中心
Anhui Jianghuai Automobile Technology Center "
明导国际 Mentor Graphics
倍睿软件(上海)有限公司
PARASOFT
倍睿软件(上海)有限公司
PARASOFT
倍睿软件(上海)有限公司
PARASOFT
倍睿软件(上海)有限公司
PARASOFT
倍睿软件(上海)有限公司
PARASOFT
卡斯科信号有限公司 CASCO
上海电器设备检测所有限公司STIEE   
四为(上海)工程咨询有限公司Si Wei Engineering
四为(上海)工程咨询有限公司Si Wei Engineering
四为(上海)工程咨询有限公司Si Wei Engineering
上海港翔电子科技有限公司
Shanghai Gangxiang Electronic Technology Co., Ltd.
上海港翔电子科技有限公司
Shanghai Gangxiang Electronic Technology Co., Ltd.
博世(中国)投资有限公司Bosch China
Elektrobit
博世中国投资有限公司Bosch China  
武汉光庭信息技术股份有限公司 kotei-info
武汉光庭信息技术股份有限公司 kotei-info
武汉光庭信息技术股份有限公司kotei-info
武汉光庭信息技术股份有限公司kotei-info
Vector 维克多
吉利汽车Geely Auto
丰田汽车 Toyota
大众中国 Volkswagen China
华人运通Human Horizons Auto
吉利汽车Geely Auto
吉利汽车Geely Auto
吉利汽车Geely Auto
上汽捷能
Shanghai Jieneng Car Technology
观致汽车Qoros
上汽前瞻技术部 SAIC Motor
武汉光庭信息技术股份有限公司
联合汽车电子UAES
上海埃恪深科技有限公司
Shanghai Action Technology
华为 Hua Wei Technology
博世(中国)投资有限公司 Bosch
电装(中国)投资有限公司上海技术中心Denso
上海创时汽车科技有限公司
TTTech Auto
大陆集团 Continental Holding China Co.,Ltd
江苏罗思韦尔电气有限公司
JIngsu Rothwell Electric Company
江苏罗思韦尔电气有限公司
JIngsu Rothwell Electric Company


........



For more attendees please click here to download attending lists


EEA 2019 Photos:






        

DELEGATES’ TESTIMONIALS:

A very good platform and opportunity for information sharing and technical exchanges ” 
 -- Geely Auto

I got a lot of new information
-- LG Electronics

 “ It has created a platform for companies to exchange and discuss, which is very conducive to the development of domestic automotive electronics.”  

--  Brilliance Auto 

The content discussed in this conference is very fit in the auto industry development trend, I have learned a lot of reference and useful knowledge

 --   Sinotruk

Very good! especially the final round Table Discussion, that is quite fit in Actual demand sharing
-- FAW Intelligent Vehicle R&D Center

 “ Well demonstrated the international latest concepts, knowledge and enterprise in the field of EE architecture ”
 
--  FAW Group

Very good! especially the final round Table Discussion, that is quite fit inActual demand sharing” 
-- FAW Intelligent Vehicle R&D Center

 “ Content rich with very wide range topics of technologies, cutting-edge, innovative and 
necessary ”

 
-- ChangAn Auto

Have both academic and engineering exchanges, that are very useful to my research
 
-- GAC R&D Center

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