Dear Friends,
Are you ready for the Summer heat?  I had a wonderful experience with the members of Hong Kong Retail Management Association (香港零售管理協會) last week.  I was speaking on a topic of “Customer Management in MobileAGE” 「M」世代客戶管理策略講座) and it was very well received by the audience.  If you are interesting to view my presentation, here is the link:

We are organizing a lot more events with HKFYG at 香港銅鑼灣禮頓道119號22樓 and here are some of them.  The full list of events can be found on

6. 如何量度真正投資回報
(Overall Performance for Real ROI)

日期: 2016年6月16日(星期四)
● 甚麼是網上宣傳戰略目的 Strategic Objectives
● Google Analytics
投資回報(ROI) 的估計方法
7. 社交媒體進行病毒行銷
(Running Viral Social Media Campaigns)

日期: 2016年7月21日(星期四)
● 認識社交媒體宣傳的特性
病毒式行銷 (Viral Marketing) 的必備條件
8. 手機營銷吾講得笑!
(Running Viral Social Media Campaigns)

日期: 2016年8月18日(星期四)
● 「M-世代」現況解究
如何運用Instagram 宣傳
● 如何善用微訊(WeChat)

In addition, we are organizing an exciting event with Hong Kong Science & Technology Parks at InnoCentre, Kowloon Tong on June 24 together with UK's No.1 Arts University, Falmouth University.  Professor Geoff Smith, Senior Deputy Vice-Chancellor of Falmouth University is coming to Hong Kong and speak on the topic of "The Business of Creativity" related to Technology, Entrepreneurship. Don't miss the opportunity to also learn from the most influential women of the year in Digital Gaming, too!  You can register on

I look forward to connecting with you soon again.

Best regards,


Matthew Kwan
Principal Consultant
Adams Company Limited
T: +852 2723 9977
w:  FB:

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