Keep Calm & Become an Analytical Professionals
 
  The MAGIC of Manipulating
Google Analytics Training 2016
 
     
 

This is a course that offers you essential skills in utilizing Google Analytics to improve your web value. Through enhancing your knowledge about latest advance technology, you can distribute and make use effectively in the resources that were given and hence, assist your business growth rapidly. Google analytical training can contribute your business to become an outstanding company in order to let you win at the starting Line!

 
     
         
     
  "Technology makes things faster and more cost-effective, but it's not perfect. It requires you to be as flexible as you can be."
John Philips
 
     
     
Course Details    
     
Theme:    Google Analytics Training Course (Level 1)  
Date:    29th November 2016  
Time:    3:00 pm – 5:30pm  
Venue:    HKPC, 78 Tat Chee Ave, Kowloon Tong  
Course Fee:    HK$ 1050/ per seat
   (10 % Discount Off for 3 people join together)
 
Guest speaker:    Raymond Chan  
Language:    Cantonese (with English materials)  
     
     
  Course Content:

Level 1 (2.5 hours)
Taking your online business into the next level by unleashing the power of Google Analytics
- Demonstrate the integration GA with Search Console, Adwords, Tag Manager, UTM and showing you the right ways of using GA

Winning the competition in your industry by understanding your customers
- How to know everything from demographic, gender, interest, habit … of your customers and hence to set better targeting strategies

Monitoring the ROI of your SEO investment by analyzing KPIs
- SEO result is scientifically measurable and visible through GA hence you won't be fool by unqualified SEO company from now on.

Getting wise in Email and social media marketing by read Google Analytics reports
- Knowing how email and social media marketing effort drive prospects to your website as well as their behavior will make you become smarter in planning the future campaigns.

 
 

Raymond Chan

MBA, BBA (marketing)
Google Analytics Qualified Individual
HubSpot Certified Inbound Marketer

Mr Chan is a hands-on expert in SEO, Content Marketing and Email Marketing. He studied MBA in the United States (focusing his research on e-commerce and technology and innovation management). Mr. Chan has been invited by Poly University, The Law Society of Hong Kong, Trade and Industry Department, HK Productivity Council, The HK Institution of Engineers, HK Institute of Marketing, Hong Kong Trade Development Council and Federation of Hong Kong Industries to give training courses and seminars. In addition, Mr Chan has provided digital marketing training to over 350 SMEs and corporations through various courses.
 
 



     
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